CRM for Restoration

Restoration CRM Software for Insurance Claims and 3am Emergencies

The adjuster wants documentation and the family wants calm. Smarfle keeps claim numbers, moisture readings, and photo timelines organized while crews dispatch and draws invoice on schedule. From $19/month.

From $19/month|7-day free trial|No credit card required|Same-day US support
Smarfle CRM - Restoration Dashboard
Active jobs

23

Supplements pending

7

Equipment deployed

47

On-call tonight

Rivera

Recent Jobs

Martinez Residence

Water mitigation Cat 3

Day 3 of drying

Oak Tower Apt 412

Fire restoration

Supplement sent

Chen Family

Mold remediation

Scope approved

Hartford Office Bldg

Sprinkler damage Cat 1

Initial assessment

Everything a restoration business runs on

Smarfle connects everything a successful local business runs on: website, Google Business Profile, call tracking, lead follow-up, CRM, review requests, payments, and recurring orders. One platform. Start with the restoration workflows below.

The growth side, built in

Restoration Call Tracking

A 3am water-loss call is a five-figure job. Every call is recorded with the claim details discussed, and missed ones get an immediate text-back.

Reviews & Google Business Profile

Families in disaster mode pick the restoration company with proof of calm competence. Post-job review requests build exactly that record.

Website & Lead Follow-Ups

Emergency contact forms feed the CRM with loss type and address, and adjuster-ready documentation starts from the first touch.

Lead generation included

Get restoration leads through Smarfle

Water damage jobs are decided in the first hour, while the homeowner is still standing in the wet room. Directory leads reach you instantly with the damage type and insurance status answered, which is exactly the triage you need before rolling a truck.

Flat pricing per accepted lead

Restoration leads run about $65 each. You see the job and the ZIP first, then accept or pass free. No monthly lead budget, no bidding wars.

When leads start

We expand the directory around every business that joins, and Google needs time to rank new pages, so plan for up to two months before leads ramp up. You pay per lead, never for waiting. A Google Business Profile with real reviews brings them sooner.

Requests arrive pre-qualified

Every quote request already answers what happened and when did it start, so your callback quotes instead of interviews.

Fair by design

Your existing customers and repeat requests are always free, and a bad lead can be disputed with a refund to your wallet.

Plans that grow with your restoration business

All plans include a 7-day free trial. No credit card required.

Solo

Sole operators getting started

$19/mo
  • 1 user
  • Up to 100 clients
  • 1 GB storage
  • Public booking link + calendar
  • Client management
  • Work orders with photos
  • Invoices + Stripe payments
  • Activity log, tags, custom fields
  • Mobile PWA + CSV import/export
Start Free Trial

Starter

Small teams adding tools and growth

$99/mo
  • Up to 5 users (1 owner + 4 techs)
  • Up to 200 clients
  • 1 GB storage
  • Everything in Solo
  • Voice AI receptionist (usage-based)
  • GMB rank tracking
  • Search Console integration
  • API access + webhooks
  • Branded client portal
Start Free Trial
Most Popular

Professional

Growing service businesses

$199/mo
  • Up to 10 users
  • Up to 500 clients
  • 3 branch locations
  • 5 GB storage
  • Everything in Starter
  • AI email & SMS drafts
  • AI work order summaries
  • GBP Posts + Dashboard
  • Workflows automation
  • Website builder + AI content
Start Free Trial

Business

Multi-location operations

$349/mo
  • Up to 30 users
  • Up to 1,000 clients
  • 10 branch locations
  • 20 GB storage
  • Everything in Professional
  • Priority support
  • Higher AI credit limits
Start Free Trial

SMS, email, AI, and voice are billed pay-as-you-go. See full pricing breakdown →

Where restoration businesses lose time and money

The day-to-day friction every restoration owner recognizes.

Supplements get denied because the documentation is weak

Adjuster sees 'increased drying time, $400'. Without timestamped moisture readings and equipment logs, they push back. You eat the $400 or fight for two months. Multiply by 50 jobs a year and that is real money.

3am calls go to voicemail

Water heater bursts at 3am. Homeowner calls three restoration companies. The one that answers gets the job. Without after-hours coverage, you lose the emergency revenue your competitors are capturing.

Scope creep means you do work you cannot bill

Mold spreads further than the initial assessment. Your tech tears out the drywall to contain it. Now you have done $3k of work the carrier never approved. Without a supplement workflow, that comes out of your margin.

Built for restoration businesses

Not a generic CRM. Every feature is tailored to how restoration companies actually work.

Photo + reading logs by day

Every site visit, tech logs moisture readings + equipment running + photos. Smarfle stamps the time. Adjuster gets the full record when they question the bill.

AI receptionist for 24/7 dispatch

Calls after hours hit Smarfle's AI receptionist. It captures the address, the issue, the urgency, and texts the on-call tech immediately. Zero missed emergencies.

Supplement PDFs that get approved

Scope expands? Generate the supplement PDF in Smarfle with the photos + readings that justify it. Send to the adjuster, get sign-off, do the work. Get paid for what you did.

Every restoration call, handled your way

Your business number routes however you decide, and you can mix modes by schedule: forward to your phone during the day, switch to text-back or the AI after hours.

Plain forwarding

$0.04/min

Just rings your phone. Every call logged as answered or missed.

Forward with call tracking

$0.10/min

Rings your phone. Recorded, transcribed, summarized, and logged to the customer record.

Busy message + text-back

~$0.05/call

Plays your message, hangs up, and texts the caller. Replies land in your Inbox as leads.

AI receptionist

$0.25/min

The AI answers, qualifies the caller, and books the job. Great after hours if you want it.

Curious how the AI option sounds? Call (866) 355-9645 and try booking a consultation with it.

Is Smarfle the right fit for your restoration business?

We built this for a specific type of business owner. Tap each one that sounds like you.

We built this for you if...

Tap the ones that resonate

This probably isn't for you if...

And that's okay

Top feature for restoration

Supplements that get approved on the first ask

Most restoration shops lose 15-20% of supplement requests because documentation is thin. Smarfle's photo + reading + equipment logs flip that. Most supplements approve on the first ask.

Daily moisture logsPhoto timestampsEquipment runtime tracking

The full restoration toolkit, in detail

Three ways Smarfle transforms how you operate, get paid, and grow.

1

Claim + adjuster on every job

Capture claim number, adjuster name, carrier, scope-of-loss amount. Filter jobs by carrier to spot fast vs slow payers.

2

Supplement PDF generation

Build the supplement with photos + readings + line items from the job record. Send to adjuster. Get sign-off.

3

Carrier-specific scorecard

Which carriers pay full scope, which fight every supplement, which take 90+ days to settle. Negotiate accordingly.

Restoration CRM

A Restoration CRM Built for Insurance Restoration

Generic CRMs treat every job like a sales lead. Restoration is the opposite: 95% of jobs are insurance claims with an adjuster in the loop, drying logs that need timestamps, photos that justify the scope, and supplements that pay the difference when the original scope was wrong. Restoration CRM software has to capture all of that without forcing the project manager to live in spreadsheets. Smarfle is a restoration CRM that puts the claim number, adjuster name, scope-of-loss amount, and daily drying logs on the same job record. When the carrier asks why the dehumidifier ran for 5 days, you pull the log and the supplement gets approved.

A restoration CRM that documents every supplement and every drying day is what gets carriers to pay full scope instead of haggling you down 20%.

Claim + adjuster + scope on every job

Track claim number, adjuster contact, carrier name, scope-of-loss amount, and supplement status per job. The restoration CRM remembers which carriers approve supplements fast and which fight every line item.

Drying logs with timestamps and photos

Daily moisture readings, equipment running, temperature, humidity, photos of progress. Smarfle stamps each entry with time + tech. Documentation that holds up when the adjuster questions the equipment hours.

Scope changes with carrier sign-off

Original scope was 'remove 200 sq ft of drywall'. Now it is 800 sq ft because the mold spread further than the initial assessment. Smarfle generates the supplement PDF + sends to the adjuster for sign-off before you do the work.

3am emergency dispatch + on-call rotation

Inbound call at 3am, water spraying everywhere. Smarfle's AI receptionist captures the address, takes photos via the customer's phone, and texts the on-call tech with the dispatch. No tech misses a call because they were asleep.

Restoration CRM questions

No. Xactimate is the carrier-mandated estimating tool, and you still need it for the scope-of-loss. Smarfle complements Xactimate by storing the claim, scope, supplements, drying logs, and final invoicing in one place around the Xactimate scope number.
Yes. Tech takes photos on their phone during the daily visit. Smarfle attaches them to the drying log entry with timestamp + location. The adjuster sees the full visual trail when they review the supplement.
Smarfle's voice AI answers 24/7. It captures caller name, address, issue (water, fire, mold), urgency (active leak vs damage assessment), and texts the on-call tech with the dispatch. Most restoration shops convert 30-40% more after-hours calls into jobs.
Yes. Each dehumidifier, air mover, and HEPA scrubber is its own inventory item. Smarfle tracks where each unit is deployed, runtime hours per job, and when it needs to be picked up.
After mitigation you often hand off to drywallers + painters + electricians. Smarfle assigns sub work orders to vendor accounts, tracks their progress, and rolls their bills up into the final claim invoice.
Direct integration is on the roadmap. Today, most restoration shops use Smarfle for internal CRM + claim tracking, then upload final docs to the carrier portal manually.

Why businesses stay

A Florida company that treats you like a partner

We answer requests the same day. If your business needs a new feature, or an existing one changed, it gets built fast, often by the next day. Ihor Lavrenenko puts his name on this product: he has helped hundreds of local businesses grow, and Smarfle is how that experience shows up in your operation every morning.

Based in Orlando, Florida|Same-day support answers|Feature requests shipped fast
Meet the team behind Smarfle

Ready to run your restoration business from one place?

Join service businesses that book more jobs, get paid faster, and grow their reputation with Smarfle.

7 days free · No credit card · Cancel anytime