Fast dispatch and fewer callbacks

HVAC CRM software

HVAC CRM software that puts dispatch, maintenance agreements and invoicing in one place. Send the nearest technician to a no-cool call, renew tune-ups on schedule, and take payment on site before the truck pulls away.

From $19/month|7-day free trial|Same-day US support
Smarfle · HVAC dashboard
Open Service Calls

9

Maintenance Agreements

137

Revenue This Month

$18,450

Agreements Expiring Soon

11

Recent Jobs

Hartmann Residence

AC Refrigerant Recharge

In Progress

Westfield Medical Center

Annual HVAC Maintenance Agreement

Scheduled

Torres Family Home

Furnace Repair

Completed

Software an HVAC business runs on

Half your year is emergencies. The other half is agreements you sold last spring and have to honour now. Smarfle runs both on one van or twenty. Tune-ups renew without anyone remembering them and the closest technician takes the no-cool call. Every furnace carries its own service history, so nobody diagnoses from scratch.

HVAC scheduling software

Every spring your maintenance book comes due in about six weeks and the office turns into a phone bank. Smarfle brings the agreements forward early and lets homeowners take the windows that are genuinely open, so the season arrives spread out instead of all at once.

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HVAC dispatch software

Your whole team is already committed when the ninety-five degree call comes in. Smarfle puts every live job on a map with its current state, so you can see at a glance who could reroute without wrecking the rest of their afternoon.

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HVAC billing software

You sell a maintenance plan at the install and win or lose the revenue in year two. Smarfle holds the agreement with its own anniversary and charges the card on file when it comes round, so the second year happens on its own rather than becoming a campaign.

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HVAC invoicing software

You price a diagnostic call, an install and a tune-up completely differently, and all three have to be invoiced by the same office. Smarfle builds each one from the completed work order with the labor, parts and refrigerant already on it, so you send from the driveway instead of typing tickets at nine at night.

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HVAC estimating software

You quote eleven thousand dollars for a system and then wait, and the homeowner is getting two more numbers this week. Smarfle sends the quote with the options priced separately and takes the signature and the deposit in the same click, so the decision happens while you are still the one they are talking to.

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HVAC accounting software

You replaced a system for eleven thousand dollars and the margin depends on equipment cost, three days of labor and a crane you hired. Smarfle keeps all of it against that one job, so when you ask why last quarter was thin the answer is in the record rather than in somebody's memory.

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HVAC work order software

A technician arrives at a house you last visited eighteen months ago and has no idea what was done or what was declined. Smarfle keeps every visit on the property with its photographs, readings and notes, so the second call starts from the first one instead of from scratch.

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The growth side, built in

HVAC call tracking

No-cool season decides your year. Call tracking ties every call to the campaign that produced it, records the conversation, and rescues missed calls with an instant text.

Reviews and Google Business Profile

Review requests go out while the house is cooling down, and your Google profile stays current, which is what 'AC repair near me' actually ranks on.

Website and lead follow-ups

System-replacement leads from your website get an automatic follow-up sequence, because a $12,000 install decision takes more than one conversation.

CRM plans that grow with your HVAC business

All plans include a 7-day free trial. No credit card required.

Solo

Sole operators getting started

$19/mo
  • 1 user
  • Up to 100 clients
  • 1 GB storage
  • Public booking link + calendar
  • Client management
  • Work orders with photos
  • Invoices + Stripe payments
  • Activity log, tags, custom fields
  • Mobile PWA + CSV import/export
Start Free Trial

Starter

Small teams adding tools and growth

$99/mo
  • Up to 5 users (1 owner + 4 techs)
  • Up to 200 clients
  • 1 GB storage
  • Everything in Solo
  • Voice AI receptionist (usage-based)
  • GMB rank tracking
  • Search Console integration
  • API access + webhooks
  • Branded client portal
Start Free Trial
Most Popular

Professional

Growing service businesses

$199/mo
  • Up to 10 users
  • Up to 500 clients
  • 3 branch locations
  • 5 GB storage
  • Everything in Starter
  • AI email & SMS drafts
  • AI work order summaries
  • GBP Posts + Dashboard
  • Workflows automation
  • Website builder + AI content
Start Free Trial

Business

Multi-location operations

$349/mo
  • Up to 30 users
  • Up to 1,000 clients
  • 10 branch locations
  • 20 GB storage
  • Everything in Professional
  • Priority support
  • Higher AI credit limits
Start Free Trial

SMS, email, AI, and voice are billed pay-as-you-go. See full pricing breakdown →

Best HVAC software compared

Most HVAC software conversations come down to the same four names. Here is where each one actually fits, and what it costs to find out.

PlatformStarting priceBuilt forWhat that means for a hvac business
Smarfle7-day free trialFrom $19/moBuilt for 1 to 30 trucks, with dispatch, flat-rate estimates, and invoicing in the same system as the maintenance agreements. Missed calls get texted back automatically, so the 7 PM no-cooling call does not go to the next company on the list. A two-truck shop is not subsidizing enterprise features.
ServiceTitanFull comparisonCustom quoteThe enterprise standard for 20+ truck operations with dedicated admin staff and a long onboarding runway.A two-to-ten-truck HVAC company pays enterprise money for depth it never opens. Smarfle covers the daily loop, book, dispatch, invoice, get reviewed, at a price a small fleet can justify.
Housecall ProFull comparison$59+ /moPolished consumer-style booking and payments for general home services.Phone answering still depends on a human picking up. Smarfle texts back the calls you miss and call tracking shows which ad produced them, so the ones worth money are not lost while your techs are on roofs.
JobberFull comparison$35+ /moClean scheduling and quoting for general field service, strong mobile app.Equipment history lives in notes. Smarfle keeps every unit's model, refrigerant, and service record on the client so the tech knows the system before ringing the doorbell.
FieldEdgeCustom quoteHVAC-specific dispatch with deep accounting ties, sold through a demo process.You cannot see the price or try it without a sales call, and its accounting depth suits a shop with a bookkeeper on staff. Smarfle publishes pricing, exports clean CSV for your accountant, and gives you a 7-day trial the same afternoon.

Published starting prices as of August 2026. Most vendors bill these rates annually and add per-user or per-route fees; always confirm on the vendor's own pricing page.

What an inefficient HVAC business looks like

July decides your year, and July is when all three of these land in the same week. Ten minutes lost to a re-dispatch is a call somebody else takes.

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Emergency calls disrupt planned routes

A broken AC in August or a failed furnace in January demands immediate response. Without real-time visibility into where your technicians are, re-dispatching turns into a ten-minute phone scramble that delays everyone.

✕

Maintenance agreement renewals get missed

Annual tune-up agreements are high-margin, low-effort revenue. But when renewal dates live in a spreadsheet or someone's memory, they slip. Clients let agreements lapse and call a competitor next season.

✕

Equipment history is scattered across paper files

When a technician arrives at a property, they have no record of past repairs, the system model, refrigerant used, or warranty status. They spend time asking the homeowner instead of diagnosing the problem.

Improve your HVAC operations

Estimates homeowners sign on the spot

The repair-versus-replace conversation is won at the kitchen table, not two days later by email. Smarfle estimates present clean line items from your own price book, take an e-signature on the phone screen, and can collect a deposit before the truck leaves the driveway. An accepted estimate becomes the job and the invoice with nothing retyped.

  • E-signature acceptance from any phone, no app for the customer
  • Deposit collection on acceptance through Stripe
  • Your services catalog doubles as the flat-rate price book

Every unit's history on the client record

The second visit to a system should never start from zero. Custom fields hold model, serial, tonnage, and refrigerant per client, and the full job history sits underneath, so the tech knows it is the same capacitor that failed last July before ringing the doorbell. That is the difference between a CRM for HVAC companies and a generic sales pipeline.

  • Equipment details in custom fields you define once
  • Every past visit, invoice, and photo on one client page
  • Techs see the history in the field, not back at the office

Maintenance agreements that renew themselves

Spring AC and fall furnace visits auto-create when the season window opens, the office gets a reminder to confirm, and the card on file is charged on the anniversary with notice to the customer beforehand. The agreement book stops depending on whoever remembers to call.

  • Seasonal visits generated automatically from the plan
  • Anniversary auto-charge with advance customer notification
  • Lapsed-agreement visibility before customers quietly churn

Every HVAC call, handled your way

Missed calls stop being invisible. Every call is logged to the customer record whether it was answered, texted back, or taken by the AI, and you choose which of those happens at each hour of the day.

Plain forwarding

$0.04/min

Just rings your phone. Every call logged as answered or missed.

Forward with call tracking

$0.10/min

Rings your phone. Recorded, transcribed, summarized, and logged to the customer record.

Busy message + text-back

~$0.05/call

Plays your message, hangs up, and texts the caller. Replies land in your Inbox as leads.

AI receptionist

$0.25/min

The AI answers, qualifies the caller, and books the job. Great after hours if you want it.

Spam screening is included in every mode

Turn it on and unknown callers hear one sentence and press a key before the call connects. Dialer software does not press keys, so it never reaches you. How screening works

  • Your customers skip it. Known clients and callers on mobile numbers are never screened.
  • You are not billed for it. Screened, silent, and blocked calls cost nothing.
  • One blocklist. Block a number once and it stops calling and texting.

Curious how the AI option sounds? Call (866) 355-9645 and try booking a consultation with it.

Clear workflow every time

How an HVAC job flows through Smarfle

Every HVAC job follows the same path through Smarfle, from the call arriving to the invoice being paid and the next maintenance visit already on the calendar.

  1. 1

    Service call lands in your inbox

    The call reaches your business number and is logged with a recording and a transcript, or the web form arrives directly. Either way it becomes a client record with the property address attached.

  2. 2

    Office dispatches the right tech

    Pick service type, date, and technician on the calendar. Smarfle creates a work order with the equipment notes, system age, and any custom fields you track.

  3. 3

    Tech rolls with the route

    Route optimization batches nearby calls; the tech gets multi-stop navigation, customer notes, and equipment history on their phone before they arrive.

  4. 4

    Diagnostic + repair logged on-site

    Tech logs diagnosis, parts pulled from inventory, time tracking against billable hours, and before/after photos. Job checklists make sure no step is skipped on installs or tune-ups.

  5. 5

    Invoice + maintenance reminder fire automatically

    Completed work order generates the invoice, sends a Stripe payment link, queues a review request, and the maintenance reminders feature schedules the next tune-up so the customer doesn't drift to a competitor.

Same flow for every HVAC business, only the terminology and details change.

Who Smarfle is built for in HVAC

The dividing line is whether you sell maintenance agreements. If you do, this fits, from a single van to a full dispatch board.

We built this for you if...

Tap the ones that resonate

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This probably isn't for you if...

And that's okay

Everything Smarfle does for an HVAC business

Beyond the actual HVAC work you have three jobs. Dispatch the day, get paid for it, and keep the agreement book full. Everything here does one of those.

1

Emergency dispatch map

See all active technicians on a live map. Assign urgent calls to the closest available tech and send them a navigation link in seconds.

2

Maintenance agreement tracking

Attach service agreements to client records with renewal dates. Get alerts before agreements expire and auto-generate renewal work orders.

3

Equipment details per property

Store make, model, serial number, and refrigerant type against the customer. Technicians review this on their phone before every call.

Job costing per work order

HVAC CRM features that decide your margin

Most CRMs are built to track a sale, so they stop caring the moment the job is booked. The work you actually get paid for happens after that. Smarfle keeps the checklist, the labor hours, the material cost, and the paperwork on the work order itself, so the number you look at when the job closes is what it earned and not what it quoted.

The jobs that quietly lose money look exactly like the ones that make it until somebody writes the numbers down.

Tune-up sequence saved on the service

A maintenance visit follows a fixed order and so does a changeout, so you set those steps down against the service once. Every job opened under it arrives holding that list, and the capacitor reading, condensate line and static pressure get ticked off as the work happens.

See which service lines actually pay

Equipment, refrigerant and sub labor land on the work order as the technician buys them, each with its own rate and quantity. Set that total against the amount invoiced and a changeout separates itself from a maintenance call you have been quietly funding.

Diagnostic hours you stop writing off

Put minutes on the work order with a flag for whether the customer pays for them, and let the rate saved against each technician price the result. Diagnostic labor and return trips reach the invoice instead of quietly turning into your own cost.

Permits and registrations under the customer

Load calculations, equipment registration confirmations and permit copies belong with the household rather than in a shared drive nobody searches. Upload them onto the customer record, keep them closed to the outside, and release a single one when proof is asked for years later.

Get more customers for your HVAC business

HVAC lead generation

Two weeks in July decide the year. Smarfle puts you in front of the homeowners searching during them, with the system type and whether it is a repair or a replacement already on the request. A replacement pays for more leads than you will take all summer.

Flat pricing per accepted lead

HVAC leads run about $40 each. You see the job and the ZIP first, then accept or pass free. No monthly lead budget, no bidding wars.

When leads start

We expand the directory around every business that joins, and Google needs time to rank new pages, so plan for up to two months before leads ramp up. You pay per lead, never for waiting. A Google Business Profile with real reviews brings them sooner.

Requests arrive pre-qualified

Every quote request already answers what is going on and how old is the system, so your callback quotes instead of interviews.

Fair by design

Your existing customers and repeat requests are always free, and a bad lead can be disputed with a refund to your wallet.

What HVAC owners ask before they switch

No. There is no equipment record for a customer's system and no warranty field, which is a real gap in this trade. Make and model belong in fields you add to the customer yourself, and every past job forms the history somebody reads before driving out. When a technician logs what the work consumed, the material form asks for refrigerant type, amount in pounds, equipment model and serial number, so that detail is captured per visit.
Not as an agreement record, which is the honest framing. The visit is a job flagged recurring, the reminder fires before the date falls due by text or by email, and the plan fee sits on a card held with Stripe so each charge writes an invoice. What you will not find is a contract object counting down included visits to a renewal.
Probably at some point, and ServiceTitan is where shops usually go when a full time dispatcher and that pricebook depth start paying for themselves. Below that, from a single van up through a couple of dozen, Smarfle carries the day without the implementation project. FieldEdge and Housecall Pro sit in similar territory, and the comparison higher on this page was not written to flatter us.
The board shows where everyone is already committed and the map shows the jobs, so reassigning is a drag rather than three phone calls. Stop order can be optimized with drive time per leg, which makes the closest truck an answer instead of a guess. The customer gets the window by text from the same screen.
No. No accounting integration exists in either direction with any package. Invoices, jobs, customers and services export as CSV and that file is the whole bridge. Ask your bookkeeper whether a monthly export is acceptable before committing, because this one catches people out.
Seats and stored customers, the two numbers that move as you grow. Everything metered, messages, emails and minutes, is charged on what you consumed rather than sold as an allowance you lose at month end. A seven day trial runs first, and the plan table sits further up this page.
Line items come off your own service list, the homeowner signs on your phone, and a deposit can be collected before you leave. That accepted estimate becomes the job on the schedule, and the closing invoice already has the deposit deducted.
Managers run the customer file, the jobs and the billing, while the subscription and the staff roster stay closed to them. Technicians drop further, to their own assigned jobs and those customers, with pricing shut off. Two factor through an authenticator app can be switched on, and the audit trail records what changed and who changed it.

Switching to Smarfle from another HVAC CRM?

Maintenance agreements and the equipment history sitting under them are what makes switching feel risky, so a person here does the move rather than sending you documentation. Customer records and your service list come in as a file we build and import, technicians are invited to the account one at a time, and every one of us doing it is based in the US.

Why businesses stay

Who you are buying from

We answer requests the same day. If your business needs a new feature, or an existing one changed, it gets built fast, often by the next day. Ihor Lavrenenko puts his name on this product: he has helped hundreds of local businesses grow, and Smarfle is how that experience shows up in your operation every morning.

Based in Orlando, Florida|Same-day support answers|Feature requests shipped fast
Meet the team behind Smarfle

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