Updated
Interior design CRM software
Interior design CRM software for the design hours that go unbilled. Time logs against the project as it happens, and revision rounds, approvals and files sit on one client record.
8
12
$18,400
3
Sullivan Penthouse Renovation
Full Interior Redesign
Birchwood Dental Office
Commercial Space Design
Kim Residence Living Room
Room Refresh Package
Harborview Restaurant
Hospitality Design Concept
Interior design business software for hours, fees and clients
Your design hours, revision rounds and procurement fees are where money slips. Smarfle's time tracking logs your hours, prices extra rounds and bills from a link.
Interior design scheduling software
Consultations and site visits book into open times online, and each project sits on the calendar with its designer.
Interior design billing software
Design retainers charge the client's saved card on the agreed schedule, each charge with its own invoice.
Interior design invoicing software
Design hours and procurement fees go out as invoices, and clients pay by card or Zelle from a payment link.
Calls, reviews and your interior design website in one account
Interior design call tracking
Design leads call two or three studios. Each call carries its source, and missed callers hear back by text.
Reviews and Google Business Profile
Clients asked for a review after the reveal build the rating future clients read before booking a consultation.
Website and lead follow-ups
Consultation requests from your website reach the calendar, and design proposals awaiting a signature get reminders on a schedule.
CRM for interior designers, priced as your studio grows
All plans include a 14-day free trial. No credit card required.
Starter
Small teams adding tools and growth
- Up to 5 users (1 owner + 4 techs)
- Up to 2,000 clients
Professional
Growing service businesses
- Up to 10 users
- Up to 5,000 clients
SMS, email, AI, and voice are billed pay-as-you-go. See every plan and usage rate →
Three interior design problems Smarfle fixes
Sourcing hours that go unbilled
Designers log sourcing, site visits and calls as minutes on the project, at their own rate, flagged billable.
Revision rounds billed as freebies
Price the fourth round as its own estimate, and the client signs before you start it.
Selections lost in email
Choices and finish schedules go in custom fields and the client's private folder, shared one file at a time.
Four ways to answer interior design calls
Choose how the studio line answers during installs. Missed calls get a text back or the AI, and each call lands on the client.
Plain forwarding
$0.04/min
Rings your phone, and every call is logged as answered or missed.
Forward with call tracking
$0.10/min
Rings your phone; calls are recorded, transcribed and saved to the customer.
Busy message and text-back
~$0.05/call
Plays your message, then texts the caller. Replies land in your Inbox.
AI receptionist
$0.25/min
The AI answers, qualifies the caller and books the job, day or night.
Spam screening comes with every mode. Unknown callers press a key before the call connects, and screened calls cost nothing. How spam screening works
Curious how the AI option sounds? Call (866) 355-9645 and try booking a consultation with it.
How a design project flows through Smarfle
One design project, consultation through reveal.
- 1
Design consultation
A call, text or booking becomes a client with the rooms and budget noted.
- 2
Design proposal signed
The client signs the design proposal online and pays the retainer.
- 3
Sourcing and drawings
Hours go on the project as sourcing and drawings happen.
- 4
Install scheduled
The install date sits on the calendar with the designer and notes.
- 5
Reveal and final invoice
Design fees and procurement go out as invoices, and a review request follows the reveal.
Design studios Smarfle suits
Independent interior designers and small studios that bill hours and fees directly.
A good fit if
Probably not a fit if
Everything Smarfle does for a design business
A client page for each design project
Clients see their invoices, receipts and shared boards from one link, and pay there without an account.
Profit on every room scheme
Design hours at each rate and outside costs sit beside the invoices, with the margin worked out.
Referral links past clients pass on
Each client gets a referral link, and a friend who books a consultation through it is logged under them.
Interior design CRM features for a small studio
Design studios give away hours without noticing. Saved emails, assistant limits, quick answers from your own data and an edit history make the hours visible.
Client emails you stop retyping
Save proposal and install-week emails as templates with merge fields, and send one in two taps.
Assistants kept away from fees
Assistants on the technician role see only their assigned projects and those clients, never fees or invoices.
Answers about your studio's numbers
Ask Smarfle answers questions about your projects and invoices from your own records, and suggests changes you confirm.
Who changed a design decision
Every change carries the person and the time, so a disputed decision is settled from the record.
Get more clients for your design business
Interior design lead generation
Whole-home projects are worth a year of one-room jobs. Smarfle finds the homeowners searching for a designer near you and sends the scope and the space with the request. Take the projects worth your hours and pass the rest, free.
Flat pricing per accepted lead
Interior Design leads run about $35 each. You see the job and ZIP first, then accept or pass free, with no lead budget or bidding.
When leads start
Google needs time to rank the pages we add around you, so plan for up to two months. You pay per lead, never for waiting.
Requests arrive pre-qualified
Each request comes with the customer's answers to “What needs designing?” and “What do you want?”, so your callback quotes the job instead of interviewing.
Fair by design
Your existing customers and repeat requests are always free, and a bad lead can be disputed for a wallet refund.
Design studio owners ask us this
Related industries
Other professional service firms with a similar workflow.
Home builder CRM
New builds where designers guide the selections.
Remodeling CRM
Renovation projects that need design direction.
Architecture & engineering CRM
Phased design projects billed by the hour.
Switching to Smarfle from another interior design CRM?
We bring in your clients, services and past projects, and each designer then gets their own login.
- Comes across
- Clients, services with prices, and past projects with their dates and prices.
- Set up fresh
- Recurring plans and saved cards, since card numbers never move between systems.
- Stays in your old system
- Past invoices, so export them as a file before you cancel.
Why businesses stay
Who you are buying from
Ihor Lavrenenko, founder of Smarfle and author of Rank, Ring, Repeat, a local SEO guide for business owners, puts his name on this product after helping hundreds of local businesses grow. Ask for a feature or a change and it is often built by the next day.
Try Smarfle free for 14 days
No credit card. Import your clients and book the next consultation today.
14 days free · No credit card · Cancel anytime