Dermatology CRM Software That Keeps the Schedule and the Phone Full
An empty laser room costs more per hour than almost any chair in medicine. Smarfle books the consults, keeps the recalls going out, bills the packages, and grows the reviews, alongside your EMR, never instead of it. From $19/month.
23
148
$18,200
11
Sofia M.
Laser Consult
Daniel K.
Annual Skin Check
Priya R.
Botox Follow-Up
Elena V.
Consult Follow-Up
Everything a dermatology business runs on
Smarfle connects everything a successful local business runs on: website, Google Business Profile, call tracking, lead follow-up, CRM, review requests, payments, and recurring orders. One platform. Start with the dermatology workflows below.
Dermatology Scheduling Software
Annual skin checks + multi-session cosmetic series + consults that book while the desk is busy. Dermatology scheduling runs three clocks at once, and Smarfle keeps all three without a call list.
Learn moreDermatology Billing Software
Cosmetic revenue is series, memberships, and deposits; medical revenue is per visit. Dermatology billing has to run both without the front desk running cards by hand.
Learn moreDermatology Invoicing Software
Cosmetic work is retail: the patient pays at the visit, not thirty days later. Dermatology invoicing is about making that moment effortless and keeping the paper trail clean.
Learn moreThe growth side, built in
Consult Call Tracking
Cosmetic consult calls land at lunch, exactly when the desk is busiest. Missed ones get logged and texted back before she books with whoever answered.
Reviews & Google Business Profile
Cosmetic patients pick practices by rating and photos before they ever check insurance. Post-visit requests keep your profile compounding.
Website & Lead Follow-Ups
Consult requests from your site arrive with intake questions answered, and the follow-up sequence closes the package quotes that leave undecided.
Lead generation included
Get dermatology leads through Smarfle
Cosmetic patients compare practices by rating and photos before booking a consult, and that comparison happens on local pages like Smarfle's directories. Requests arrive telling you whether it is a skin check or an injectable consult and how soon they want in, so the callback books instead of qualifies.
Flat pricing per accepted lead
Dermatology leads run about $55 each. You see the job and the ZIP first, then accept or pass free. No monthly lead budget, no bidding wars.
Requests arrive pre-qualified
Every quote request already answers what brings you in and how soon, so your callback quotes instead of interviews.
Fair by design
Your existing customers and repeat requests are always free, and a bad lead can be disputed with a refund to your wallet.
Plans that grow with your dermatology business
All plans include a 7-day free trial. No credit card required.
Solo
Sole operators getting started
- 1 user
- Up to 100 clients
- 1 GB storage
- Public booking link + calendar
- Client management
- Work orders with photos
- Invoices + Stripe payments
- Activity log, tags, custom fields
- Mobile PWA + CSV import/export
Starter
Small teams adding tools and growth
- Up to 5 users (1 owner + 4 techs)
- Up to 200 clients
- 1 GB storage
- Everything in Solo
- Voice AI receptionist (usage-based)
- GMB rank tracking
- Search Console integration
- API access + webhooks
- Branded client portal
Professional
Growing service businesses
- Up to 10 users
- Up to 500 clients
- 3 branch locations
- 5 GB storage
- Everything in Starter
- AI email & SMS drafts
- AI work order summaries
- GBP Posts + Dashboard
- Workflows automation
- Website builder + AI content
Business
Multi-location operations
- Up to 30 users
- Up to 1,000 clients
- 10 branch locations
- 20 GB storage
- Everything in Professional
- Priority support
- Higher AI credit limits
SMS, email, AI, and voice are billed pay-as-you-go. See full pricing breakdown →
Where dermatology businesses lose time and money
The day-to-day friction every dermatology owner recognizes.
Consult calls die at the front desk
The desk is checking out patients, the phone rings twice and stops, and the caller books her Botox consult with the practice that answered. Nobody ever knows the call happened, so nobody calls back.
Recalls depend on someone finding time to dial
The annual skin-check list sits in the EMR. Actually calling it is a job nobody has time for, so recall revenue quietly leaks year after year while the schedule shows open slots.
Cosmetic follow-ups fall through
She came in for a consult, took the laser-package quote, and said she would think about it. Without a follow-up sequence, thinking about it means booking with whoever texts her first, and it is usually not you.
Built for dermatology businesses
Not a generic CRM. Every feature is tailored to how dermatology companies actually work.
Every missed call becomes a text conversation
Missed and after-hours calls get an instant text-back that captures what the caller needs, or the AI receptionist answers outright and books the consult. The lead lands in your list either way, with the request attached.
Recalls and follow-ups run themselves
Skin-check recalls, post-consult follow-ups, and post-treatment check-ins go out by text and email on schedule. The front desk stops being the bottleneck between your patient list and your calendar.
Cosmetic revenue on autopay
Packages, series, and memberships bill saved cards automatically. Deposits hold consult slots, no-show fees actually get charged, and the month's cosmetic revenue stops depending on who remembered to run cards.
Every dermatology call, handled your way
Your business number routes however you decide, and you can mix modes by schedule: forward to your phone during the day, switch to text-back or the AI after hours.
Plain forwarding
$0.04/min
Just rings your phone. Every call logged as answered or missed.
Forward with call tracking
$0.10/min
Rings your phone. Recorded, transcribed, summarized, and logged to the customer record.
Busy message + text-back
~$0.05/call
Plays your message, hangs up, and texts the caller. Replies land in your Inbox as leads.
AI receptionist
$0.25/min
The AI answers, qualifies the caller, and books the job. Great after hours if you want it.
Curious how the AI option sounds? Call (866) 355-9645 and try booking a consultation with it.
Is Smarfle the right fit for your dermatology business?
We built this for a specific type of business owner. Tap each one that sounds like you.
We built this for you if...
Tap the ones that resonate
This probably isn't for you if...
And that's okay
Runs alongside your EMR, touches nothing clinical
Smarfle holds names, contact details, appointments, payments, and conversations. Charts, photos-as-records, and prescriptions stay in the EMR where they belong. Your front office gets modern tools without your clinical stack changing at all.
The full dermatology toolkit, in detail
Three ways Smarfle transforms how you operate, get paid, and grow.
Public booking link
Consult requests come in from your site, Instagram bio, and Google profile with intake questions answered up front, so the callback is a confirmation, not an interview.
Recall reminders
Annual skin checks and post-treatment follow-ups go out by text on your cadence. May's screening spike goes to whoever reminded patients in April.
Waitlist recovery
A cancellation becomes a text to the next patient waiting for that provider, instead of a hole in the laser room's day.
A CRM for Dermatology Practices, Not Another EMR
Search for dermatology software and everything you find is an EMR: charting, e-prescribing, billing codes. Necessary, and none of it answers the phone at 12:40 while the front desk is checking out three patients, none of it follows up the laser-package consult who said she would think about it, and none of it asks the happy Botox patient for a Google review on her way out. That gap between the clinical system and the front door is where a dermatology CRM lives. Smarfle books consults online, recovers missed calls with an automatic text-back, runs recall reminders for annual skin checks, bills cosmetic series and memberships on schedule, and grows the review profile that new patients check before they ever look at insurance lists. It connects to nothing clinical and stores nothing clinical, which is exactly the point: your EMR keeps the chart, Smarfle keeps the schedule full.
The EMR protects the chart. A dermatology CRM protects the schedule, and an empty slot in a laser room costs more per hour than almost any other chair in medicine.
Consult requests booked while the desk is busy
A public booking link takes cosmetic consult requests around the clock, with questions that separate the Botox consult from the mole check before anyone calls back. After-hours callers get the AI receptionist or an instant text-back instead of voicemail.
Annual skin-check recalls that actually go out
Every May, screening demand spikes and the practices that reminded patients in April get the bookings. Recall reminders go out by text on the cadence you set, without a front-desk call list that never gets finished.
Cosmetic series and memberships billed on schedule
A six-session laser package or a quarterly Botox membership is recurring revenue only if someone bills it. Saved cards auto-charge per session or per month, and the no-show fee policy finally gets enforced without an awkward call.
Reviews from the patients who love you
Cosmetic patients choose by rating and photos long before insurance. Post-visit review requests go out automatically, and low ratings route to you privately instead of the public page.
Dermatology CRM questions
Related industries
Other trades using Smarfle to run their book of business.
Med Spa & Aesthetics CRM
Injectables, laser series, and membership billing overlap heavily. Many dermatology practices run a med spa line under the same roof.
ExploreMedical / Dental CRM
Recall reminders, recall-driven scheduling, and front-desk phone recovery follow the same playbook.
ExploreSalon & Barbershop CRM
Appointment-led retention: rebooking cadence, no-show protection, and by-provider scheduling work the same way.
ExploreWhy businesses stay
A Florida company that treats you like a partner
We answer requests the same day. If your business needs a new feature, or an existing one changed, it gets built fast, often by the next day. Ihor Lavrenenko puts his name on this product: he has helped hundreds of local businesses grow, and Smarfle is how that experience shows up in your operation every morning.
Ready to run your dermatology business from one place?
Join service businesses that book more jobs, get paid faster, and grow their reputation with Smarfle.
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