More stops per crew day

Landscaping CRM software

Landscaping CRM software built around route density and seasonal contracts. Crews get a day grouped by geography, agreements regenerate and bill themselves, and property notes travel with whoever shows up.

From $19/month|7-day free trial|Same-day US support
Smarfle · Landscaping & Lawn Care dashboard
Properties Serviced Today

47

Active Contracts

112

Invoiced This Week

$8,340

Issues Flagged

3

Recent Jobs

Birchwood HOA Common Areas

Weekly Mowing and Edging

Completed

Delgado Residence

Biweekly Lawn Care

In Progress

Sunrise Dental Group

Monthly Landscape Maintenance

Scheduled

Software a landscaping business runs on

Your margin is decided by how many properties a crew reaches before lunch. Smarfle groups the routes by geography, regenerates the seasonal contract, and bills it without you raising it. The crew that shows up reads the same property notes as the crew that came last month, on one mower or ten.

The growth side, built in

Landscaping call tracking

Spring rush calls come in bursts. Tracking shows which number on which yard sign or ad made the phone ring, and missed calls get a text-back before the neighbor's crew answers.

Reviews and Google Business Profile

After the last mow of the month, a review request goes out automatically, compounding the rating that wins whole neighborhoods.

Website and lead follow-ups

Your website quotes mowing by lot size and feeds the CRM, and follow-ups turn one-time cleanups into weekly contracts.

CRM plans that grow with your landscaping business

All plans include a 7-day free trial. No credit card required.

Solo

Sole operators getting started

$19/mo
  • 1 user
  • Up to 100 clients
  • 1 GB storage
  • Public booking link + calendar
  • Client management
  • Work orders with photos
  • Invoices + Stripe payments
  • Activity log, tags, custom fields
  • Mobile PWA + CSV import/export
Start Free Trial

Starter

Small teams adding tools and growth

$99/mo
  • Up to 5 users (1 owner + 4 techs)
  • Up to 200 clients
  • 1 GB storage
  • Everything in Solo
  • Voice AI receptionist (usage-based)
  • GMB rank tracking
  • Search Console integration
  • API access + webhooks
  • Branded client portal
Start Free Trial
Most Popular

Professional

Growing service businesses

$199/mo
  • Up to 10 users
  • Up to 500 clients
  • 3 branch locations
  • 5 GB storage
  • Everything in Starter
  • AI email & SMS drafts
  • AI work order summaries
  • GBP Posts + Dashboard
  • Workflows automation
  • Website builder + AI content
Start Free Trial

Business

Multi-location operations

$349/mo
  • Up to 30 users
  • Up to 1,000 clients
  • 10 branch locations
  • 20 GB storage
  • Everything in Professional
  • Priority support
  • Higher AI credit limits
Start Free Trial

SMS, email, AI, and voice are billed pay-as-you-go. See full pricing breakdown →

What an inefficient landscaping business looks like

Landscaping margin is measured in minutes per property, and minutes are exactly what nobody tracks. A crew driving four extra times a day costs you a week over a season.

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Mowing routes are inefficient and inconsistent

When routes are assigned informally, crews backtrack across neighborhoods, waste fuel, and miss properties. One skipped lawn turns into a cancellation and a lost seasonal contract.

✕

Seasonal contracts require too much manual billing

Monthly billing for dozens of lawn care clients means generating invoices by hand, tracking who has paid, and chasing the ones who haven't. This takes hours every billing cycle.

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Property-specific notes are lost between crews

Which gate code do you use? Is there a dog in the back yard on Tuesdays? Does the client want edging every other visit? When this information lives in someone's head, it disappears the day a different crew shows up.

Every landscaping & lawn care call, handled your way

Calls arriving while crews are out do not go to voicemail, because whichever mode you have running answers, texts back, or books, and all of it lands on the customer record.

Plain forwarding

$0.04/min

Just rings your phone. Every call logged as answered or missed.

Forward with call tracking

$0.10/min

Rings your phone. Recorded, transcribed, summarized, and logged to the customer record.

Busy message + text-back

~$0.05/call

Plays your message, hangs up, and texts the caller. Replies land in your Inbox as leads.

AI receptionist

$0.25/min

The AI answers, qualifies the caller, and books the job. Great after hours if you want it.

Spam screening is included in every mode

Turn it on and unknown callers hear one sentence and press a key before the call connects. Dialer software does not press keys, so it never reaches you. How screening works

  • Your customers skip it. Known clients and callers on mobile numbers are never screened.
  • You are not billed for it. Screened, silent, and blocked calls cost nothing.
  • One blocklist. Block a number once and it stops calling and texting.

Curious how the AI option sounds? Call (866) 355-9645 and try booking a consultation with it.

Clear workflow every time

How a landscaping job flows through Smarfle

A mowing contract runs on a loop, and this is the loop. Lead, schedule, crew, completion, invoice, then the next visit without anyone asking.

  1. 1

    Property enquiry arrives

    Enquiries arrive by web form, by phone, or from a referral somebody types in. Each opens a client record with the property address already attached.

  2. 2

    Office schedules the recurring service

    Pick mowing, hedge trim, or seasonal cleanup. Recurring work orders auto-generate the weekly / biweekly / monthly schedule. Custom fields track yard size, gate code, dog on premises.

  3. 3

    Crew gets the route for the day

    Route optimization batches nearby properties; the crew gets multi-stop navigation, gate codes, and special instructions before pulling out of the yard.

  4. 4

    Service logged on-site

    Crew checks in, photos before/after for QC, job checklist for cleanup steps, and time tracking against the route. Parts and chemicals pulled from inventory.

  5. 5

    Invoice + auto-bill recurring contracts

    Auto-invoice on completion. Stripe Connect handles recurring monthly billing for contract customers. Review request goes out after the first service.

Same flow for every landscaping & lawn care business, only the terminology and details change.

Smarfle is not right for every landscaping business

The question is whether anything repeats, because contracts that come back every week or every season are what this is built around.

We built this for you if...

Tap the ones that resonate

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This probably isn't for you if...

And that's okay

Everything Smarfle does for a landscaping business

Cutting grass is the straightforward part. Routing the crew, billing the contract, and winning the next property are the rest of it.

1

Recurring work orders

Set up weekly, biweekly, or monthly schedules per client. Work orders generate automatically and assign to the right crew without manual effort.

2

Route optimization

Group properties by neighborhood and send each crew an optimized multi-stop navigation link. Less drive time, more properties per day.

3

Property notes and access codes

Gate codes, pet warnings, service preferences, and special instructions are stored per client. Any crew member sees them before arriving.

4

Crew completion from the property

The crew lead closes each property on a phone, photographs the cracked irrigation head or the bare patch, and leaves the note on that account. The office watches the day fill in rather than waiting for a truck to come back.

Estimates with a deposit

Landscaping CRM software and the billable hour

The hour is the unit your margin is actually measured in. Most of a season goes by without anybody writing down how many of them a property took. Time entries, an hourly rate on each crew member, and an entry created when the job is closed make that number exist. The estimate you send next spring is then built on something real.

Landscaping is sold by the job and paid for by the hour, and usually only one of those gets written down.

Install work priced, signed and part paid

Plant material, hardscape and labor each get a line, and a deposit can be required before anything is ordered. The customer signs it off electronically, what they paid up front is deducted from the closing bill, and the file keeps both marks on it.

Crew hours priced into the invoice

Mowing, mulch spreading and irrigation repairs each collect minutes against the job, marked chargeable or absorbed, with a rate held for every crew member. Bill that job and the chargeable ones arrive as line items already filled in, so what you pay out matches what you charge.

What the yard is really holding

Mulch, fertilizer, blades and irrigation fittings are listed with a code, a buy price, a charge price, a count and a trigger for reordering. Putting one on a job draws it down and taking it off gives it back, and a filter for short and empty stock tells you before the truck leaves.

Office emails without the retyping

Renewal notices and schedule changes sit as saved templates, and the placeholders turn into that property's own details when you send from the file. Whoever is at the desk sends identical wording, having checked the filled version first.

Get more customers for your landscaping business

Landscaping lead generation

Sign a mowing customer in April and they are still paying in October. Smarfle finds the homeowners looking right now in neighborhoods you already service, where a new stop costs almost no extra drive time. One season of that pays for a long run of leads.

Flat pricing per accepted lead

Landscaping & Lawn Care leads run about $20 each. You see the job and the ZIP first, then accept or pass free. No monthly lead budget, no bidding wars.

When leads start

We expand the directory around every business that joins, and Google needs time to rank new pages, so plan for up to two months before leads ramp up. You pay per lead, never for waiting. A Google Business Profile with real reviews brings them sooner.

Requests arrive pre-qualified

Every quote request already answers what service do you need and what kind of property, so your callback quotes instead of interviews.

Fair by design

Your existing customers and repeat requests are always free, and a bad lead can be disputed with a refund to your wallet.

Lawn crews ask these before the spring season

Yes, that is the routing built for field work. Jobs with addresses go on the map, the optimizer sets the stop order, and each leg comes back with a drive time so the day is a plan instead of a hope.
Hold the card with Stripe and the charge repeats on its own, writing an invoice record each time so the month is countable. Anything extra a crew lead adds on site, a shrub job or a mulch drop, goes on as a line and rides along. Late payers surface through overdue marking and an aging view.
Lawn care is one of the trades with its own material form, so logging a product asks for the product or chemical, the application rate and the area treated in square feet. That gives you a per job record of what went onto which property. It is a business record and not a state filing, so it does not output your regulator's form.
No. Minutes can go against a job with a billable flag, each person carries an hourly rate, and all of that comes out as CSV. Payroll itself, the taxes and the deposits, is not here and is not coming. Crews on hourly pay run this beside a payroll provider.
No, stock is a single company wide count. Quantities, costs and a reorder threshold all work and drop as things get used on jobs, but there is no split by truck, trailer or yard. For a landscaper that mostly bites at the fertilizer shed, so decide whether one number is enough.
The plan itself does not swing with workload. It follows sign in count and the property list you carry, so putting a summer crew on their own accounts moves it while a brutal mowing week does not. Metered pieces, mostly texting and mail, bill on what actually went out. Level by level numbers sit in the pricing area of this page.
LMN is built around estimating and budgeting to a target hourly rate, and it is better at that than anything we have. Aspire is for large operations with a controller, and the price says so. Smarfle puts the route, the customer, the billing and the marketing in one place for a crew or three, including a website and review requests those two expect you to buy elsewhere.
On the property's own record, in fields you named yourself and in the note trail, never in one crew lead's phone. Whoever is assigned opens the job and has all of it in front of them. Each status change is stamped with the person and the time, so a skipped property is answerable.

Switching to Smarfle from another landscaping CRM?

The route book is what you are afraid of losing, every property, every crew note, every seasonal agreement written against it. We convert your customer and pricing records into a file and load it for you, then invite crew leads to accounts of their own. Our people work in the US.

Why businesses stay

Who you are buying from

We answer requests the same day. If your business needs a new feature, or an existing one changed, it gets built fast, often by the next day. Ihor Lavrenenko puts his name on this product: he has helped hundreds of local businesses grow, and Smarfle is how that experience shows up in your operation every morning.

Based in Orlando, Florida|Same-day support answers|Feature requests shipped fast
Meet the team behind Smarfle

Ready to run your landscaping & lawn care business from one place?

Join service businesses that book more jobs, get paid faster, and grow their reputation with Smarfle.

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