Alarm company CRM software
Alarm company CRM software that treats monitoring revenue as the asset it is. Agreements renew before they lapse. Install photos and panel details stay on the property where the service technician can see them.
142
6
$8,520
9
Riverside Office Park
24-Zone Alarm Installation
Torres Residence
Motion Sensor Replacement
Gateway Mall
Annual Fire Alarm Inspection
Hillcrest Medical
Camera System Upgrade
Software an alarm company runs on
Monitoring revenue is the asset you would sell the company for, and it leaks one lapsed agreement at a time. Smarfle renews them before the date passes, keeps install photos and panel details on the property, and hands the service technician the full history before the call. One installer or twenty.
Security & alarm scheduling software
Your monitoring base needs an annual inspection each and nothing spreads them. Smarfle dates each one from the day the system went live, so the year fills evenly rather than leaving you with a December you cannot staff.
Learn moreSecurity & alarm dispatch software
An alarm keeps tripping at four in the afternoon and your call goes to whoever answers rather than whoever is near. Smarfle shows every technician's position and current job, and puts the panel type and building access on the work order before the van moves.
Learn moreSecurity & alarm billing software
Your monitoring revenue is what makes the install worth doing, and it is the line most often billed late. Smarfle runs each contract to its own cycle, taking payment from stored details and re-attempting anything that bounces, so the recurring side of the business stops needing a minder.
Learn moreSecurity & alarm invoicing software
You fit panels, sensors and keypads that each have a price, and the ticket that captures them is handwritten. Smarfle prices the equipment from the job automatically and lets a trouble call invoice the same day, so the install and the service visit stop being averaged together.
Learn moreThe growth side, built in
Security company call tracking
Consultation calls carry recurring monitoring revenue. Every call is recorded and logged, and missed ones get texted back before the prospect calls the national brands.
Reviews and Google Business Profile
Homeowners check reviews before letting an installer inside. Automatic requests after each install build the trust signal your badge alone cannot.
Website and lead follow-ups
Site-survey requests from your website enter the pipeline with property details, and follow-ups convert quotes into monitoring contracts.
CRM plans that grow with your alarm company
All plans include a 14-day free trial. No credit card required.
Solo
Sole operators getting started
- 1 user
- Up to 500 clients
- 1 GB storage
- Public booking link + calendar
- Client management
- Work orders with photos
- Invoices + Stripe payments
- Voice AI receptionist (usage-based)
- AI drafts + work order summaries
- GMB rank tracking + Search Console
- GBP Posts + Dashboard
- API access + webhooks
- Mobile PWA + CSV import/export
Starter
Small teams adding tools and growth
- Up to 5 users (1 owner + 4 techs)
- Up to 2,000 clients
- 3 GB storage
- 2 branch locations
- Everything in Solo
- Website builder + AI content
- Your own domain on that website
- Branded client portal
Professional
Growing service businesses
- Up to 10 users
- Up to 5,000 clients
- 5 branch locations
- 10 GB storage
- Everything in Starter
- Manager role (up to 2)
- 50 saved email templates
Business
Multi-location operations
- Up to 30 users
- Up to 10,000 clients
- 10 branch locations
- 20 GB storage
- Everything in Professional
- Manager role (up to 5)
- Priority support
SMS, email, AI, and voice are billed pay-as-you-go. See full pricing breakdown →
What an inefficient alarm company looks like
The install pays once and the monitoring pays forever, which makes the hour after the install the most valuable one on the job. It is also the hour nobody protects.
Monitoring contracts expire without renewal
Recurring monitoring fees are your most predictable revenue stream. But when hundreds of contracts have different renewal dates tracked in spreadsheets, some lapse quietly. The client stops paying and you find out months later.
Installation projects lack documentation
Alarm installations require wiring diagrams, sensor placement records, and panel programming notes. When this information lives in a technician's notebook, the next service call starts from scratch because nobody can find the original specs.
Service calls get dispatched without history
A client calls about a faulty sensor. Your dispatcher sends a tech who has never been to the property and has no record of what equipment is installed. The tech spends the first thirty minutes just figuring out the system layout.
Every security & alarm call, handled your way
Every call is logged to the account it came from, answered or not. You set which mode covers which hours, and screening keeps automated dialers away from the line completely.
Plain forwarding
$0.04/min
Just rings your phone. Every call logged as answered or missed.
Forward with call tracking
$0.10/min
Rings your phone. Recorded, transcribed, summarized, and logged to the customer record.
Busy message + text-back
~$0.05/call
Plays your message, hangs up, and texts the caller. Replies land in your Inbox as leads.
AI receptionist
$0.25/min
The AI answers, qualifies the caller, and books the job. Great after hours if you want it.
Spam screening is included in every mode
Turn it on and unknown callers hear one sentence and press a key before the call connects. Dialer software does not press keys, so it never reaches you. How screening works
- Your customers skip it. Known clients and callers on mobile numbers are never screened.
- You are not billed for it. Screened, silent, and blocked calls cost nothing.
- One blocklist. Block a number once and it stops calling and texting.
Curious how the AI option sounds? Call (866) 355-9645 and try booking a consultation with it.
How a security alarm install flows through Smarfle
An install becomes monitoring revenue. These five steps are how that happens without the paperwork slipping.
- 1
Lead from break-in or referral
Enquiries after a break-in arrive by phone or web form and open a client record carrying the property type and the scope discussed.
- 2
Site survey booked
Calendar slot. Estimator captures door/window count, camera placement, monitoring tier, and any custom fields.
- 3
Install scheduled
Quote built from line items, contract via e-sign, install becomes a work order. Inventory pulls panels, sensors, cameras.
- 4
Install + activation logged
Photos of installed devices, job checklist for sensor placement and testing, time tracking, and customer training documented.
- 5
Monthly monitoring + service calls + reviews
Stripe Connect handles recurring monthly monitoring billing. Service calls become separate work orders with their own invoices. Review request after install.
Same flow for every security & alarm business, only the terminology and details change.
Smarfle is not right for every alarm company
Monitoring revenue is what this protects. If you install and walk away, the value here drops sharply.
We built this for you if...
Tap the ones that resonate
This probably isn't for you if...
And that's okay
Everything Smarfle does for an alarm company
Three jobs beyond the install itself. Running the schedule, collecting the monitoring, and finding the next property.
Installation work orders with site specs
Each installation job includes sensor placement plans, wiring notes, panel configuration, and equipment lists. Technicians see everything on their phone.
Equipment details on the client
Log every installed device with model and serial number. When a service call comes in, the tech knows exactly what is on site.
Inspection scheduling
Create recurring inspection templates for annual alarm tests and compliance checks. Work orders generate automatically so no property gets missed.
Dispatch with full service history
Dispatchers see the client's equipment, past service notes, and open issues before assigning a technician. The tech arrives prepared with the right parts.
Alarm company software on the service call
A customer you wired four years ago needs a trouble signal diagnosed, and whether that visit takes twenty minutes or two hours was decided back then. The parts that went in, the steps the installer followed, the hours billed to the account, and every note since are what the technician reads before driving out.
The value of an alarm account is what the record still knows about it years after the installer left.
Panels and sensors ready before install day
Panels, sensors, keypads and cable each carry an item number, the price you paid, the price you bill and a count with a reorder mark against it. Assigning parts to an install verifies stock and deducts it while taking them off returns the quantity, and short or empty items can be listed alone.
Panel programming and zone testing, listed
Zone programming, sensor placement, a communicator test and the walkthrough with the homeowner have an order that matters on an install. You set that order against the service once, and each installation shows it so the person holding the screwdriver marks items rather than improvising.
Which accounts eat unbilled hours
Monitored accounts quietly absorb service hours you never put on a bill. Minutes go onto the job with a billable marker, a rate sits on each technician, and the entry is created once work closes.
Four years of history on one account
An alarm account runs for years and gets visited by technicians who never speak to each other. Notes and status changes pile up on the customer and on each job with a name and a date against them, so a return visit starts with reading rather than a phone call.
Get more customers for your alarm business
Alarm company lead generation
Every install you win becomes monitoring revenue that bills forever. Smarfle finds homeowners and businesses shopping for security in your area and sends what they want protected with the request. The monitoring alone repays the lead many times over.
Flat pricing per accepted lead
Security & Alarm leads run about $35 each. You see the job and the ZIP first, then accept or pass free. No monthly lead budget, no bidding wars.
When leads start
We expand the directory around every business that joins, and Google needs time to rank new pages, so plan for up to two months before leads ramp up. You pay per lead, never for waiting. A Google Business Profile with real reviews brings them sooner.
Requests arrive pre-qualified
Every quote request already answers what are you protecting and what do you need, so your callback quotes instead of interviews.
Fair by design
Your existing customers and repeat requests are always free, and a bad lead can be disputed with a refund to your wallet.
Alarm dealers ask this before they commit
Related industries
Other trades using Smarfle to run their book of business.
Locksmith CRM
Overlapping access and security work for the same accounts. Cross-sell installs with rekeys.
ExploreFire protection CRM
Life-safety systems with recurring inspections and monitoring. Same compliance-driven cadence.
ExploreElectrical CRM
Low-voltage wiring overlaps with electrical work. Shared estimate, dispatch, and permit flow.
ExploreSwitching to Smarfle from other alarm company software?
Every monitored account on your books, and the services behind them, is carried over from an export of your current software by a person, and installers and service technicians are invited individually rather than left with you to sort out. The team on this sits in the US and works through your questions as they come up.
Why businesses stay
Who you are buying from
We answer requests the same day. If your business needs a new feature, or an existing one changed, it gets built fast, often by the next day. Ihor Lavrenenko puts his name on this product: he has helped hundreds of local businesses grow, and Smarfle is how that experience shows up in your operation every morning.
Ready to run your security & alarm business from one place?
Join service businesses that book more jobs, get paid faster, and grow their reputation with Smarfle.
14 days free · No credit card · Cancel anytime